Title

We looked at the titles of other horror films and saw they mostly had simple titles, with hidden meanings connoting the visceral or scary nature of the film. For example, Final Destination, which is a title that could be used in a film about a journey. However, in this case the final destination is death.

 This title is written in a handwritten style and looks either scratched or written in liquid. The design is very plain and simple. The colour scheme is black and white an this could follow the classic horror movie style. It provides a mysterious bleak feeling.

 All the letters are block capital and some look cut, suggesting the use of a weapon. The blood splatters show the visceral nature of the film. The colour scheme is mainly basic black and white but the red of HOUSE is a violent contrast and matches the blood.

 The font on this title looks engraved and could suggest a more demonic theme to the film, liked to pagan worship. Also the spikes or horns on the letters carries connotations of the devil.

This title again has a very simple colour scheme and style. The way the letters are joined could suggest movement and links to the actual title. Also, the reflections/ shadows in the background are pointy and sharp, suggesting weapons or visceral deaths.

We have decided to call out film The Berserk.

Development of the title style:

 

This is how we developed our title idea to reach our target audience and portray the genre in the typography.